Miniso Land Color Palette | Architecture Colors

Color Palette

Miniso Land — Retail

9F7D8D
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HEX #9F7D8D
RGB rgb(159,125,141)
HSL
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CMYK
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9C5860
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HEX #9C5860
RGB rgb(156,88,96)
HSL
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CMYK
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AF303A
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HEX #AF303A
RGB rgb(175,48,58)
HSL
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CMYK
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876B7E
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HEX #876B7E
RGB rgb(135,107,126)
HSL
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CMYK
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9C43B4
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HEX #9C43B4
RGB rgb(156,67,180)
HSL
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CMYK
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782E87
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HEX #782E87
RGB rgb(120,46,135)
HSL
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CMYK
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852435
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HEX #852435
RGB rgb(133,36,53)
HSL
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CMYK
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SVG PNG
B37177
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HEX #B37177
RGB rgb(179,113,119)
HSL
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CMYK
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SVG PNG
#9F7D8D
#9C5860
#AF303A
#876B7E
#9C43B4
#782E87
#852435
#B37177
Miniso Land

This palette was extracted from

Miniso Land

Award-Winning Retail

About the Design

This design features Gray, Sienna, Brown, Dark Orchid, Rebecca Purple, and Rosy Brown.

About the Award-Winning Retail Design: Within the three story space of Miniso Land, there are six major areas and over seventy types of co-branded products from various IP worlds. Designer achieve a fusion of category diversity and space utilization efficiency by setting up diversified situational zones, avoiding the dullness that traditional repetitive shopping experiences may bring. From the blind box area that seems like in pink bubbles, the comprehensive area with a montage visual effect, the pet area and fragrance area with various senses of nature, to the plush area that feels like entering a fairy tale world.

This palette has a warm feel, suggesting inviting warmth.

View at A' Design Award

Miniso Land, the design behind this palette, was designed by Li Xiang.

Color Data for Professionals

Technical color information for designers and developers. Click any value to copy.


Gray
14.9% Gray
Web Formats
HEX #9F7D8D
RGB 159,125,141
HSL hsl(332, 15%, 56%)
HWB hwb(332, 49%, 38%)
Print & Design
CMYK cmyk(0%, 21%, 11%, 38%)
HSV hsv(332, 21%, 62%)
Perceptual (Color Science)
LAB lab(56.05, 15.83, -3.6)
LCH lch(56.05, 16.24, 347.2°)
XYZ xyz(26.44, 23.96, 28.43)
OKLab oklab(0.6272, 0.0465, -0.0094)
Accessibility (WCAG 2.1)
Aa
On White
3.63:1
Large Only
Aa
On Black
5.79:1
AA Pass
Aa
White on Color
3.63:1
Large Only
Aa
Black on Color
5.79:1
AA Pass
24.0%
Relative Luminance
0.2396
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Sienna
13.4% Brown
Web Formats
HEX #9C5860
RGB 156,88,96
HSL hsl(353, 28%, 48%)
HWB hwb(353, 35%, 39%)
Print & Design
CMYK cmyk(0%, 44%, 38%, 39%)
HSV hsv(353, 44%, 61%)
Perceptual (Color Science)
LAB lab(45.49, 28.91, 7.73)
LCH lch(45.49, 29.93, 15°)
XYZ xyz(19.31, 14.89, 12.92)
OKLab oklab(0.5412, 0.0876, 0.0202)
Accessibility (WCAG 2.1)
Aa
On White
5.28:1
AA Pass
Aa
On Black
3.98:1
Large Only
Aa
White on Color
5.28:1
AA Pass
Aa
Black on Color
3.98:1
Large Only
14.9%
Relative Luminance
0.1489
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Brown
12.8% Brown
Web Formats
HEX #AF303A
RGB 175,48,58
HSL hsl(355, 57%, 44%)
HWB hwb(355, 19%, 31%)
Print & Design
CMYK cmyk(0%, 73%, 67%, 31%)
HSV hsv(355, 73%, 69%)
Perceptual (Color Science)
LAB lab(40.47, 51.5, 24.79)
LCH lch(40.47, 57.16, 25.7°)
XYZ xyz(19.5, 11.54, 5.2)
OKLab oklab(0.5068, 0.152, 0.0585)
Accessibility (WCAG 2.1)
Aa
On White
6.35:1
AA Pass
Aa
On Black
3.31:1
Large Only
Aa
White on Color
6.35:1
AA Pass
Aa
Black on Color
3.31:1
Large Only
11.5%
Relative Luminance
0.1153
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Gray
12.9% Gray
Web Formats
HEX #876B7E
RGB 135,107,126
HSL hsl(319, 12%, 47%)
HWB hwb(319, 42%, 47%)
Print & Design
CMYK cmyk(0%, 21%, 7%, 47%)
HSV hsv(319, 21%, 53%)
Perceptual (Color Science)
LAB lab(48.48, 14.51, -6.28)
LCH lch(48.48, 15.81, 336.6°)
XYZ xyz(19.01, 17.17, 22.05)
OKLab oklab(0.5614, 0.0416, -0.0166)
Accessibility (WCAG 2.1)
Aa
On White
4.74:1
AA Pass
Aa
On Black
4.43:1
Large Only
Aa
White on Color
4.74:1
AA Pass
Aa
Black on Color
4.43:1
Large Only
17.2%
Relative Luminance
0.1717
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Dark Orchid
12.4% Purple
Web Formats
HEX #9C43B4
RGB 156,67,180
HSL hsl(287, 46%, 48%)
HWB hwb(287, 26%, 29%)
Print & Design
CMYK cmyk(13%, 63%, 0%, 29%)
HSV hsv(287, 63%, 71%)
Perceptual (Color Science)
LAB lab(44.77, 53.89, -43.85)
LCH lch(44.77, 69.47, 320.9°)
XYZ xyz(23.95, 14.38, 44.68)
OKLab oklab(0.547, 0.1386, -0.1226)
Accessibility (WCAG 2.1)
Aa
On White
5.42:1
AA Pass
Aa
On Black
3.88:1
Large Only
Aa
White on Color
5.42:1
AA Pass
Aa
Black on Color
3.88:1
Large Only
14.4%
Relative Luminance
0.1438
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Rebecca Purple
11.9% Purple
Web Formats
HEX #782E87
RGB 120,46,135
HSL hsl(290, 49%, 35%)
HWB hwb(290, 18%, 47%)
Print & Design
CMYK cmyk(11%, 66%, 0%, 47%)
HSV hsv(290, 66%, 53%)
Perceptual (Color Science)
LAB lab(33.34, 45.56, -35.25)
LCH lch(33.34, 57.6, 322.3°)
XYZ xyz(13.1, 7.7, 23.71)
OKLab oklab(0.445, 0.1194, -0.0984)
Accessibility (WCAG 2.1)
Aa
On White
8.27:1
AAA Pass
Aa
On Black
2.54:1
Fail
Aa
White on Color
8.27:1
AAA Pass
Aa
Black on Color
2.54:1
Fail
7.7%
Relative Luminance
0.0770
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Brown
11.5% Brown
Web Formats
HEX #852435
RGB 133,36,53
HSL hsl(349, 57%, 33%)
HWB hwb(349, 14%, 48%)
Print & Design
CMYK cmyk(0%, 73%, 60%, 48%)
HSV hsv(349, 73%, 52%)
Perceptual (Color Science)
LAB lab(30.66, 42.17, 13.7)
LCH lch(30.66, 44.34, 18°)
XYZ xyz(10.95, 6.51, 4.05)
OKLab oklab(0.4187, 0.1266, 0.0338)
Accessibility (WCAG 2.1)
Aa
On White
9.13:1
AAA Pass
Aa
On Black
2.30:1
Fail
Aa
White on Color
9.13:1
AAA Pass
Aa
Black on Color
2.30:1
Fail
6.5%
Relative Luminance
0.0651
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.


Rosy Brown
10.2% Brown
Web Formats
HEX #B37177
RGB 179,113,119
HSL hsl(355, 30%, 57%)
HWB hwb(355, 44%, 30%)
Print & Design
CMYK cmyk(0%, 37%, 34%, 30%)
HSV hsv(355, 37%, 70%)
Perceptual (Color Science)
LAB lab(54.79, 26.87, 7.67)
LCH lch(54.79, 27.94, 15.9°)
XYZ xyz(27.83, 22.73, 20.37)
OKLab oklab(0.6206, 0.0815, 0.0201)
Accessibility (WCAG 2.1)
Aa
On White
3.79:1
Large Only
Aa
On Black
5.55:1
AA Pass
Aa
White on Color
3.79:1
Large Only
Aa
Black on Color
5.55:1
AA Pass
22.7%
Relative Luminance
0.2273
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

The colors presented here were analyzed from Li Xiang's award-winning project "Miniso Land".

Li Xiang

About the Designer

Li Xiang

Li Xiang is an award-winning designer acknowledged by the A' Design Award. Their work showcases mastery in aesthetic development.

Li Xiang, who founded X+Living Architecture and Interior Design in 2011, has created representative and outstanding design works across diverse business formats such as commercial real estate, culture, retail, family entertainment and hospitality. She leverages her distinctive insights into art and culture to construct commercial spaces teeming with emotional tension, crafting sensory escape points for the general public and infusing the brands she serves with design creativity that confers a competitive edge. Her work has been globally recognized with numerous accolades, garnering over a hundred design awards, and she has also been invited to serve as a judge for international competitions such as the Dezeen Awards, Frame Awards, and A' Design Awards. She has been honored as Forbes's Designers with the Most Potential, German Iconic Design Award's Interior Designer of the Year, and Global Interior Retail Design Awards at the Prix Versailles Awards. In 2020, she was the only Chinese designer selected by Fast Company in the "Most Creative People in Business". In 2021, she became the only Chinese designer listed in the PMI Future 50.

Discover more color palettes from Li's award-winning work.

Golden A' Interior Space and Exhibition Design Award 2025

About the Award

Golden A' Interior Space and Exhibition Design Award 2025

Miniso Land was honored with the Golden A' Interior Space and Exhibition Design Award in 2025. The A' Design Award is a globally recognized design award program that acknowledges exceptional design innovation. Winners are selected through thorough review by a distinguished panel representing multiple disciplines. The Golden status indicates commendable design excellence as assessed by the judging body.

A' Interior Space and Exhibition Design Award

Elevate the artistry of interior spaces with exceptional retail and exhibition design. The interior award category highlights creative spatial experiences, innovative display techniques, and exceptional functionality in commercial environments.

Recognizes: Residential Interiors, Restaurants, Hotels, Offices, Galleries, Retail Stores, Showrooms, Exhibition Spaces and More.

More Palettes from Miniso Land

Each image reveals a unique color story. Click to explore.

Miniso Land - View 2
6E0522
8B0D2F
811F38
59568E
A38FA3
5A3668
8E758B
A95F70
Miniso Land - View 3
C16A70
3B5099
AD4A56
344084
06185B
96626D
CE7E82
8C434F
Miniso Land - View 4
8B9293
C19C45
ADBECA
A4997C
9FACBA
96763E
787F80
948372
Miniso Land - View 5
E1C8C8
D6B0AF
DA9694
EDD9D9
F6BCB9
ECA8A6
C67F7F
BC9490

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211D1A
3D3029
544237
0B0A0A
705A4B
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6F4F3A
87654A
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Shenzhen Zhongshuge
191313
2D2524
7D6F6B
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513A24
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826041
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AEA6A1
C0BAB5
9D958F
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DBDAD8
706862
54504D
867567
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Royal One
341610
4C261D
53433E
6D4234
726762
5D3428
615652
3C3636
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DFDAD9
CCC5C0
B9B0A8
A39991
8C8179
E9E9EA
766A60
645548
54,273 ID#168925
Pu Tang
613D21
79512F
3B2413
956C45
85603C
AF855A
9E8971
8E7861
83,397 ID#163207
Pengfei Nankai Academy
4B3B2B
170D06
302216
645341
8E7C63
776552
040201
A29372
101,910 ID#166345
China Overseas Yongding Jiuli
594E41
818895
94826F
727882
6B6050
81705D
1A1918
3A3532
461,708 ID#162656
Fuma
4482D7
2969CA
639CE3
82B3ED
44423C
1A58BF
B9BAC0
575448
379,493 ID#164807
Cosmic Creek
2D3022
C8D9E0
434531
415B66
6C6350
5A7681
57593D
6A713E
353,174 ID#166726
Golden Key Venue
3A3120
B9D3EA
834A33
464C21
1C1E14
59636F
424549
697786
627,822 ID#168626